Another in a series of articles related to association management by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. Robert O. Patterson, JD It is difficult to rely on ticket sales to break even or make a profit on an event. Meeting space, speaker fees, food expense, and marketing
Another in a series of articles related to association management by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. Robert O. Patterson, JD Many organizations count on non-dues revenue to keep membership fees competitive and to pay operating expenses. Non-dues revenue falls into two categories: internal revenue earned from
Another in a series of articles related to association management by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. Robert O. Patterson, JD The best way to win back members is to never have lost them at all. Organizations should have a year-round membership retention strategy with separate tactics
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From Association Adviser: Texting is a powerful (though underutilized) marketing platform because of its high engagement rate and effectiveness in reaching those who may be
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From Non Profit Quarterly: This article looks at the ways in which board/staff relationships played out in four small cultural organizations—two museums and two performing
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From BizJournals: Serving on a nonprofit board is a valuable commitment volunteers make of their time and talent. Yet, the dynamics and end results may
