Another in a series of articles related to association management by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. Robert O. Patterson, JD It is difficult to rely on ticket sales to break even or make a profit on an event. Meeting space, speaker fees, food expense, and marketing
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From Association Adviser: Texting is a powerful (though underutilized) marketing platform because of its high engagement rate and effectiveness in reaching those who may be
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From The NonProfit Times: Your organization might not share a lot of similarities with the magazine industry upon first glance, but common ground is likely
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From Smooth the Path: Over and over we hear that professional development and networking are the top reasons members join any association. Here’s another way
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From Smooth the Path: Our members get value from different offerings the association has at different times in their career. Our members may get value
Another in a series of articles related to association management selected from our reading list by:Robert O. Patterson, JDCEO/ PrincipalThe Center for Association Resources, Inc. From Mission Connected Blog: …Don’t sit back and wait. The life of a journalist is multi-faceted, fast-paced and busy. So, if you want your story
